According to the New York Times, Apple (AAPL.O) has initiated discussions with major news and publishing entities, seeking permission to incorporate their content into the development of generative artificial intelligence systems. Apple has reportedly proposed multiyear licensing deals, each valued at a minimum of $50 million, to access archives of news articles. Notable organizations approached by Apple include Condé Nast, NBC News, and IAC, which owns People, the Daily Beast, and Better Homes and Gardens. However, the report suggests that some publishers have responded with caution to Apple’s proposition. As of now, Apple has not commented on the matter in response to Reuters’ request. The move aligns with the broader trend of big tech investing significantly in integrating generative AI, whereas Apple aims to leverage the technology to enhance core functionalities in its latest devices. In October, Apple unveiled new MacBook Pro and iMac computers, along with three new chips designed to empower artificial intelligence researchers by expanding the capacity for data storage in the computer’s memory.
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