Streaming service Deezer has revealed that artificial intelligence is generating a significant number of music tracks. The French company has developed a system to identify tracks created using generative AI tools, such as Suno and Udio, and found that approximately 10,000 AI-generated tracks are being uploaded daily—representing around 10% of all new uploads, with the actual number potentially higher.
The rise of generative AI models has made it easier to create songs automatically, often aimed at generating revenue through streams. Deezer’s system can detect these AI-generated tracks and is working on improving its capability to spot deepfaked voices and fraudulent content mimicking established artists.
“We set out to create the best AI detection tool on the market, and we have made incredible progress in just one year,” said Aurelien Herault, Deezer’s chief innovation officer. The tool is designed to be robust and adaptable to multiple AI models, overcoming challenges where detection rates drop with new data or generative tools.
Deezer noted that many AI tracks uploaded to its platform are not streamed but clutter the catalogue and can facilitate fraudulent activities, such as falsely claiming streaming revenue. While tracks combining AI with other creative elements remain available, Deezer acknowledges the potential threat AI poses to artists’ revenues.
Deezer’s CEO, Alexis Lanternier, emphasized the importance of transparency and responsibility:
“Generative AI has the potential to positively impact music creation and consumption, but its use must be guided by responsibility and care to safeguard the rights and revenues of artists and songwriters. We aim to develop a tagging system for fully AI-generated content and exclude it from algorithmic and editorial recommendations.”
This move highlights Deezer’s commitment to protecting the music ecosystem as AI continues to disrupt the industry.
