Kuwait has introduced strict new regulations on the sale and consumption of energy drinks, including an outright ban in restaurants, schools, and government institutions, along with age and intake limits.
According to Al Qabas, Minister of Health Dr Ahmed Abdulwahab Al Awadhi issued a ministerial decision regulating the sale and circulation of energy drinks, citing public health concerns.
Under the new rules, energy drinks may only be sold to individuals aged 18 and above. Daily consumption has been capped at two cans per person, with the caffeine content limited to 80 milligrams per 250 millilitres per can.
The decision also mandates that producers and importers display clear and prominent health warnings on product packaging. In addition, all forms of advertising, promotion, and sponsorship of energy drinks have been completely banned.
Wide-Ranging Sales Restrictions
The sale and circulation of energy drinks are now prohibited in all public and private educational institutions, including schools, institutes, and universities.
The ban further extends to:
- All government institutions and entities
- Restaurants and cafés
- Grocery stores
- Food trucks of all sizes
- Self-service vending machines
Online ordering platforms and delivery services are also barred from selling or delivering energy drinks.
Limited Sales Channels Allowed
Under the new regulations, energy drinks may only be sold through cooperative societies and parallel markets, and only in designated sections within those outlets.
The move reflects Kuwait’s broader efforts to address health risks associated with high caffeine consumption, particularly among young people.
