The Black Dog, a pub nestled in southwest London, has found itself in the spotlight after being mentioned on Taylor Swift’s latest album, “The Tortured Poet’s Department.” Swift’s devoted fans, known as Swifties, have been drawn to the establishment since the album’s release, eager to experience the place immortalized in song.
Lily Bottomley, the pub’s events and social media manager, noted that the excitement began online prior to the album’s launch, intensifying with the confirmation of “The Black Dog” as the 17th track. The surge in patronage prompted Bottomley to enlist additional staff to manage the influx of visitors. Embracing its newfound fame, the pub has introduced a “Swift” burger and “(Taylor’s Version)” cocktails to capitalize on the moment.
While Bottomley couldn’t confirm definitively whether their Black Dog was the one referenced in Swift’s song, she hinted at the possibility, mentioning a “certain blonde regular” who frequented the establishment.
Swift’s album, described by the singer as “an anthology of new works,” has sparked speculation among fans regarding its inspiration, with many believing it delves into her past relationship with British actor Joe Alwyn. Swift’s penchant for referencing locations in her songs has piqued interest in the places she and Alwyn frequented during their time together in London.
For fans like Katie, visiting places mentioned in Swift’s songs holds a special allure, reminiscent of her solo “Taylor Swift walking tour” in New York City. Emilia, another fan visiting from Vienna, admires Swift’s lyrical prowess and can envision the singer gracing the quaint confines of The Black Dog.
Swift’s album has already made waves on streaming platforms, with Spotify reporting that “Poets” shattered records for the most-streamed album in a single day this year, achieving the milestone in less than 12 hours. As Swifties continue to flock to The Black Dog and immerse themselves in the world of “The Tortured Poet’s Department,” the pub remains grateful for the outpouring of support from fans who have made this unexpected moment possible.
